Journey outside the box
The tactical must be executed as flawlessly as possible. The strategic must bring true, measurable value add. Beyond them both exists a potentially more impactful realm where genius roams, one with lesser-defined boundaries and rules.
Inside the realm of the Shining Lion, one critical objective from the beginning is to journey outside the box with an expectation of bringing something highly differentiated, something of extreme value, solving a problem that never fully materialized in the purely tactical and strategic worlds, often languishing in obscurity. In other words, some of the most compelling challenges exist, unrecognized or ignored, as the result of prevailing overwhelming responsibilities in front of us day after day.